Glenn Feng

I am an Empirical Research Fellow in Quantitative Marketing at Northwestern Kellogg. My research focuses on evidence-based decision making, especially targeting and innovation. I bring a highly interdisciplinary perspective to my work, drawing on years of quantitative research experience across mathematics, statistics, behavioral science, economics, finance, and marketing. I like research that crosses boundaries and produces an answer people can actually use.
Emails are the best way to reach me, you can also pick a time for a chat.
Writing
How Dirichlet processes become clustering models through the CRP, stick-breaking, and mixture likelihoods.
The von Mises–Fisher DistributionA mathematical introduction to directional data, Bessel-function asymptotics, and stable normalization on the hypersphere.
When Linear Models Outshine the Fancy StuffA reminder that simple ≠ weak.
Lately
I will join Northwestern Kellogg as an Empirical Research Fellow this summer!
I presented summer research on comparative judgment reliability at The University of Birmingham.